Influencing Customer Behavior

August 12, 2021 | 7:00 PM - 9:00 PM

In-person session


You are at or close to getting to product-market fit, you are part of an experienced tech team working on your product and soon you'll have to scale the product team and don't have experience here.

In this class, we introduce you to the key product management concepts needed to create the entire picture in order to scale the right product and product features at the right time.


  • intro to behavioral psychology and influencing customer behavior
  • network effects and other non-linear growth models
  • effective strategies for prioritizing the roadmap '
  • how to organize and align a larger product team


This workshop is ideal for startup founders, existing product managers, or UX designers/engineers looking to learn more about product management.

Come prepared to learn in community!

In partnership with General Assembly, The Shrimp Society & CIC Miami.

August 12, 2021